FOL Marketing Tips
From FloristWiki
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| - | You should market your website to help your customers find you. There are many different ways to market your website. | + | You should market your website to help your customers find you. There are many different ways to market your website.<br><br> |
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| + | First, you should make sure that you have a domain name for your site. If you do not already have a domain name, Florists Online Support can secure one for you at no cost to you.<br><br> | ||
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| + | Once you have a domain name, you should include it on:<br> | ||
| + | <ul> | ||
| + | <li>Your business cards</li> | ||
| + | <li>Your enclosure cards</li> | ||
| + | <li>Your delivery van</li> | ||
| + | <li>Your letterhead</li> | ||
| + | </ul><br> | ||
Along with including your domain on these items, there are additional <b>FREE</b> ways to market your site. Ideas include:<br> | Along with including your domain on these items, there are additional <b>FREE</b> ways to market your site. Ideas include:<br> | ||
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<li>Add Facilities (funeral homes, hospitals, nursing homes, etc.) to your [[Delivery Info Message | Delivery Info page]] - Along with adding the facilites, add a link to that business' website. You can then ask that business to return the favor by linking to you.</li> | <li>Add Facilities (funeral homes, hospitals, nursing homes, etc.) to your [[Delivery Info Message | Delivery Info page]] - Along with adding the facilites, add a link to that business' website. You can then ask that business to return the favor by linking to you.</li> | ||
<li>Create a [[Content Pages | content page]] of local businesses you are proud to be associated with. Consider restaurants, community organizations, etc. When adding these local businesses, add a link to their site. You can then ask the business to return the favor by linking to you on their site.</li> | <li>Create a [[Content Pages | content page]] of local businesses you are proud to be associated with. Consider restaurants, community organizations, etc. When adding these local businesses, add a link to their site. You can then ask the business to return the favor by linking to you on their site.</li> | ||
| + | <li>Create a business fan page on FaceBook. Link from your business FaceBook page to your site. Also, ask visitors to your site to become fans of your FaceBook page.</li> | ||
| + | <li>Do you have a twitter account or a blog? Link to these pages on your site. When you update these, include links to your site so that your followers can place an order online.</li> | ||
</ul> | </ul> | ||
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Revision as of 10:44, 19 September 2011
You should market your website to help your customers find you. There are many different ways to market your website.
First, you should make sure that you have a domain name for your site. If you do not already have a domain name, Florists Online Support can secure one for you at no cost to you.
Once you have a domain name, you should include it on:
- Your business cards
- Your enclosure cards
- Your delivery van
- Your letterhead
Along with including your domain on these items, there are additional FREE ways to market your site. Ideas include:
- Submit your site to GetListed.org - This will verify your site with the biggest search engines including Google, Yahoo, Bing, and AOL.
- Claim your site in Google Places - This will help your site rank well within Google Maps.
- Add Facilities (funeral homes, hospitals, nursing homes, etc.) to your Delivery Info page - Along with adding the facilites, add a link to that business' website. You can then ask that business to return the favor by linking to you.
- Create a content page of local businesses you are proud to be associated with. Consider restaurants, community organizations, etc. When adding these local businesses, add a link to their site. You can then ask the business to return the favor by linking to you on their site.
- Create a business fan page on FaceBook. Link from your business FaceBook page to your site. Also, ask visitors to your site to become fans of your FaceBook page.
- Do you have a twitter account or a blog? Link to these pages on your site. When you update these, include links to your site so that your followers can place an order online.
Related Articles
How do I submit my site to GetListed.org?
How do I claim my site with Google Places?
How do I create a content page?
