Mercury Marketing Webinar (Time: 1.5 hours)
From FloristWiki
Contents |
E-Mail Marketing with Mercury Webinar (Time: 1.5 hours)
This webinar session is 1 hour to an hour and half long and will cover the FTD Mercury E-Mail Marketing Wizard. Not every scenario will be covered but at the end of this webinar you will have enough information to be able to create a list of emails for:
- Birthday Reminders
- Anniversay Reminders
- Holiday Reminders
- Dormant Customers
- New Customers
- Top Customers
Why should I attend this webinar?
With so much competition today you need to market your business, your products, and services you offer. This webinar will help you do just that. Please note that utlizing Constant Contact is not covered. Remember that we train with the latest version of Mercury and with the web site address we provide you, you can easily follow along.
Using Constant Contact with Mercury Marketing Webinar
This webinar session will last roughly an hour to an hour and a half long. You will be able to see and follow along as we login into Constant Contact, upload (send) our email list to Constant Contact, and then go through the steps required to get an email sent off.
Constant Contact provides you the tools such as:
- How many people reported your email as Spam
- How many people choose to Opt-Out of your emails
- How many people opened your email or clicked to go to your website
Also available are pre-written e-mails to save you time and can be linked with your FOL site for FOL subscribers.
Direct Mail Marketing Webinar (Time: 1.5 hours)
This webinar session is about 1 hour long and will cover the FTD Mercury Direct Mail Marketing Wizard. Direct Mail marketing has a higher cost associated with it when compared to E-Mail marketing. Not every scenario will be covered but at the end of this webinar you will have enough information to be able to create a list for:
- Pre-Written Letters
- Post Cards
- Mailing Labels
- Birthday Reminders
- Anniversay Reminders
- Holiday Reminders
- Dormant Customers
- New Customers
- Top Customers
Why should I attend this webinar? With so much competition today you need to market your business, your products, and services you offer. This webinar will help you do just that. Please note that utlizing Constant Contact is an entirly different webinar. Including Constant Contact with this webinar would increase the time of this session to almost 2 and a half hours. Remember that we train with the latest version of Mercury and with the web site address we provide you, you can easily follow along.
Advaced Marketing with Mercury Werbinar (Time: 1.5 hours)
Please note that taking the Advanced Marketing Webinar assumes you are already familiar with Microsoft Excel & Microsoft Word. Knowledge of Excel & Word are required in order to successfully complete an Advanced Marketing Campaign.
The webinar session is about 1 hour and a half long. Not every scenario will be covered but at the end of this webinar you will have enough information to be able to create a list for:
- Market to Customers based on Order Total
- Market to Customers who sent arrangements to certain delivery zones
- Market to Customers with Special Categories
- Market to Customers with certain Occasion Codes
- Market to Recipients
Why should I attend this webinar? With so much competition today you need to market your business, your products, and services you offer. This webinar will help you do just that. Please note that utlizing Constant Contact is an entirly different webinar. Including Constant Contact with this webinar would increase the time of this session to almost 2 and a half hours. Remember that we train with the latest version of Mercury and with the web site address we provide you, you can easily follow along.
