Mercury Marketing Wizard: Output Fields Panel

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The Output Fields panel lists all of the output fields that are available for extraction. Output fields are the merge fields that you will insert into your template or email. For example, if you want to include the customer’s name and address information at the top of a letter, you will want to select the Customer Name, Address, City, State, and Zip fields. If you are creating an email campaign, you must select an email address for either the customer or recipient (this information must be extracted so the email can be sent). You will be warned if an email address is not selected.

If you selected Build your own list in the Select Target List panel, this panel will list all available output fields for you to select from. Select an output field by clicking on the field so that a check mark appears in the check box.

If you selected Select a predefined list in the Select Target List panel, the wizard will list the predefined output fields for you. You can select more output fields by clicking the More Fields button. However, if you do add additional fields, you will deviate from the predefined campaign to the point where your campaign is actually a custom campaign. You will then have to use Microsoft Word to manually merge fields before you save your campaign.

If you click More Fields, you can select fields to include from the All Output Fields window. Click Back to return to the Key Criteria panel; click Next to proceed to the Preview and Edit List panel.