LocalSearch
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[[Image: LocalSearch.jpg|right|Image: LocalSearch.jpg]] | [[Image: LocalSearch.jpg|right|Image: LocalSearch.jpg]] | ||
| + | Search encines are the #1 method used by consumers to find local businesses. FTD Local Search is a unique search engine marketing program designed to help florists compete for optimal placement in their local market.<br><br> | ||
| + | When you run the FTD Local Search campaign, you can track everything, including:<br> | ||
| + | <ul> | ||
| + | <li>The number of consumers that see your name (impressions)</li> | ||
| + | <li>The number of consumers that click your advertisement (visits)</li> | ||
| + | <li>The number of phone calls you receive - you can even listen to the calls</li> | ||
| + | <li>The number of e-mails sent after viewing your website</li> | ||
| + | <li>The number of orders placed on your site as a result of finding your advertisement (web events)</li> | ||
| + | </ul><br> | ||
| + | |||
| + | ==Here's how it works== | ||
| + | <ul> | ||
| + | <li>FTD recommends a campaign spend that meets your needs.</li> | ||
| + | <li>FTD manages the complexity of the keyword bidding process aimed at optimizing the results.</li> | ||
| + | <li>Your campaign spend is incurred only when someone visits your site.</li> | ||
| + | <li>FTD tracks your results with real-time reporting:<br> | ||
| + | <ul> | ||
| + | <li>Accessible any time</li> | ||
| + | <li>FTD seeks to optimize your results by determining what keywords generate orders</li> | ||
| + | </ul> | ||
| + | </li> | ||
| + | <li>FTD manages all of your campaign.</li> | ||
| + | </ul> | ||
| + | <br> | ||
| + | |||
| + | ==Here are the results== | ||
| + | <ul> | ||
| + | <li>Your shop can appear in the sponsored links of the leading search engines (Google, Yahoo, MSN, etc.)</li> | ||
| + | <li>Your shop's FTD Local Search ad links to your website.</li> | ||
| + | <li>Advertise your local brand in your local market!</li> | ||
| + | <li>Drive website traffic and orders at minimal expense!</li> | ||
| + | <li>Track everything including phone and web orders.</li> | ||
| + | </ul> | ||
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==Related Articles== | ==Related Articles== | ||
[[FOL Marketing Tips | How should I market my website?]]<br> | [[FOL Marketing Tips | How should I market my website?]]<br> | ||
| + | [[FTDFlorists.com | How do I add or update a listing to FTDFlorists.com?]]<br> | ||
[[FTDWeddingFlorists.com | How do I add or update a listing to FTDWeddingFlorists.com?]]<br> | [[FTDWeddingFlorists.com | How do I add or update a listing to FTDWeddingFlorists.com?]]<br> | ||
[[OYP | How do I add or update a listing with FTD's Online YellowPages program?]]<br> | [[OYP | How do I add or update a listing with FTD's Online YellowPages program?]]<br> | ||
| Line 15: | Line 49: | ||
[[Google Places | How do I claim my site with Google Places?]]<br><br> | [[Google Places | How do I claim my site with Google Places?]]<br><br> | ||
| - | Can't find an answer to your question? Fill out our [[FOL_Training_Request | training request]] or contact | + | Can't find an answer to your question? Fill out our [[FOL_Training_Request | training request]] or contact us at either <b>800-576-6721</b> or <b>floristsonline@ftdi.com</b>. |
Current revision
Search encines are the #1 method used by consumers to find local businesses. FTD Local Search is a unique search engine marketing program designed to help florists compete for optimal placement in their local market.
When you run the FTD Local Search campaign, you can track everything, including:
- The number of consumers that see your name (impressions)
- The number of consumers that click your advertisement (visits)
- The number of phone calls you receive - you can even listen to the calls
- The number of e-mails sent after viewing your website
- The number of orders placed on your site as a result of finding your advertisement (web events)
Here's how it works
- FTD recommends a campaign spend that meets your needs.
- FTD manages the complexity of the keyword bidding process aimed at optimizing the results.
- Your campaign spend is incurred only when someone visits your site.
- FTD tracks your results with real-time reporting:
- Accessible any time
- FTD seeks to optimize your results by determining what keywords generate orders
- FTD manages all of your campaign.
Here are the results
- Your shop can appear in the sponsored links of the leading search engines (Google, Yahoo, MSN, etc.)
- Your shop's FTD Local Search ad links to your website.
- Advertise your local brand in your local market!
- Drive website traffic and orders at minimal expense!
- Track everything including phone and web orders.
Contact your Field Representative to sign up for FTD's Local Search program.
If you already have a listing on FTD's Local Search program, you can contact Florists Online Support to make changes and/or discuss your stats for this program. Florists Online Support can be reached at either 800-576-6721 or floristsonline@ftdi.com.
Related Articles
How should I market my website?
How do I add or update a listing to FTDFlorists.com?
How do I add or update a listing to FTDWeddingFlorists.com?
How do I add or update a listing with FTD's Online YellowPages program?
How do I submit my site to GetListed.org?
How do I claim my site with Google Places?
Can't find an answer to your question? Fill out our training request or contact us at either 800-576-6721 or floristsonline@ftdi.com.
